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Conversational UX: The Why and How of Chat Strategy

The term Conversational UX is still a relative newcomer to the user experience world. Despite its infancy, Conversational UX has become the focus of many organizations seeking to deliver genuine and impactful customer interactions via automated chat portals or chatbots.

Join us as we explore Conversational UX and its important role in automated interactions.

Key Discussion Topics:

  • What Conversational UX is, and why it is important
  • How chat has outpaced social media
  • Chat design process and tools
  • Business strategies for chat implementation