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Your customer's last best experience is your biggest competitor – not the company selling a similar product or service, but the one that left a lasting impression on your customer. And those exceptional customer experiences depend on fully equipped and empowered employees to drive and deliver them.

Watch the video to hear Addie Rodman, Microsoft Alliances Director at Avtex, describe her Last Best Experience delivered by T-Mobile.

Want to watch more videos of compelling CX stories like this one?

Visit our Last Best Experience page!