The Total Experience Playbook
by Larry Mead, Kate Kompelien and Kurt Schroeder
Creating Portals for Every Business Need
Learn how a web portal can provide a central hub for knowledge, self-service & customer service interactions for consumers across any device, as well as being THE perfect home for lead development and unique online experiences for your consumers.
KEY DISCUSSION TOPICS
- Knowledge and Self-Service for Consumers
- Lead Generation, Marketing & Community
- Journey & Analytics
