CRM and Customer Care - Working Together to Drive Customer Satisfaction and Loyalty
When it costs less to retain an existing customer than it does to obtain new customers, maintaining loyal consumers is vital to any organization. Unfortunately, in a world filled with multi-channel access to companies and information, retaining customers has become more challenging than ever.
With the challenges of attracting and maintaining customers ever increasing, many organizations have placed focus on the concept of Customer Care.
Discover the role CRM plays in the Customer Care process
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The Need For Exceptional Patient Experience In Healthcare
by Mike Pietig and Matt Durski
