by Larry Mead, Kate Kompelien and Kurt Schroeder
MINNEAPOLIS, MN – July 16, 2018 – Avtex, a customer experience (CX) focused consulting and technology company, announced today its partnership with Medallia, the global leader in customer experience management.
Medallia is a premier CX software company whose client list includes the world’s largest companies and organizations. Their platform, Medallia Experience Cloud, collects and combines customer experience data with analytics engines to fuel action management for organizations to make drastic improvements for their customer interactions at every level.
The dedicated CX consulting group at Avtex will help organizations develop specific actions based on the use of Medallia’s Experience Cloud™, to take steps toward overall CX improvement. The combination of CX strategy and technology innovation services offered by Avtex, and the powerful learning and reporting functionality of Medallia Experience Cloud, will help clients accelerate CX goals and develop deeper relationships with customers.
“Avtex is thrilled to partner with a world-class technology group like Medallia, and we’re excited to share our passion for CX with their expanding base of customers,” says Kurt Schroeder, Chief Experience Officer at Avtex. “The Medallia CX platform is a powerful engine, and I’m eager to lead companies toward greater ROI through CX strategy work alongside Medallia.”
Alan Wrafter, Global Head of Partner Marketing stated, “We like Avtex’s demonstrated CX strategy expertise, particularly in core verticals like healthcare, financial services, retail and Public Sector where Medallia has a strong customer base.”
As Medallia continues to expand its presence into additional segments, they have formed a new program with partners like Avtex that can help take customer data surfaced through Medallia and define the CX roadmap for future success.