Engage 2014 is only a week away! I’ve had the great honor to be a presenter at this annual user conference for the past 14 years, and it has been wonderful to see the conference grow from a small group of customers gathered in our company’s conference room, to taking over the DoubleTree hotel with over 300 registered attendees. This year’s conference promises to be the best yet, with my personal favorite, the keynote speaker, Dave Carroll, the overnight YouTube sensation “United Breaks Guitars” and best-selling author. Dave will share his personal story about the importance of customer experience, and the impact that social media can have on even the largest corporations. Stu King, a masterful user experience designer, and I will be partnering up to deliver a break out session entitled, “CX and UX – A Marriage Made in Heaven”. We are finishing up our presentation now, and are very excited to talk to attendees about how CX and UX are rapidly converging, and how many companies have a significant digital transformation gap to overcome. If you will be attending #Engage14, we hope to see you in our break-out session!
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